Available for new projects

Your crypto brand needs content-market fit

Most Web3 content gets ignored; yours doesn't have to be. I'm exceptional at one thing — helping blockchain, crypto, Web3, and fintech brands reach the right audience and grow revenue through content.

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Content that builds trust in blockchain, crypto & fintech

Every piece of content I create is engineered to educate, build credibility, and convert — in industries where trust is everything.

Blog Writing

Long-form, research-driven blog content that breaks down complex DeFi protocols, tokenomics, and fintech trends — positioning your brand as the authority your audience trusts.

SEO Content Engine

Search-optimized content targeting high-intent crypto and fintech keywords. From pillar pages on blockchain infrastructure to topic clusters on Web3 adoption — content that ranks and converts.

Whitepapers

In-depth, data-backed whitepapers on tokenomics, protocol design, regulatory landscapes, and fintech infrastructure that generate qualified leads and establish thought leadership.

Content Strategy

End-to-end content strategies built for Web3 and fintech buyer journeys. I'll map the topics, channels, and cadence that move your audience from curiosity to conviction.

Thought Leadership

Ghostwritten articles, LinkedIn content, and op-eds that position your founders and executives as the sharpest voices in crypto, blockchain, and fintech.

Content Audits

A deep-dive analysis of your existing content — identifying gaps in your Web3 or fintech messaging, SEO opportunities, and a roadmap to outperform competitors in search.

A process built for clarity and results

No guesswork. No bloated timelines. Just a focused, transparent workflow that consistently delivers content your audience actually wants to read.

01

Discovery & Strategy

We align on your goals, audience, and competitive landscape. I research your protocol, product, or platform deeply so every word resonates with crypto-native and fintech audiences.

02

Outline & Approve

You'll see a detailed outline before I write a single draft. No surprises — just alignment.

03

Write & Refine

Meticulous writing with built-in SEO, brand voice consistency, and a revision round to get it perfect.

04

Deliver & Measure

Polished content delivered on time, with guidance on publishing and tracking performance.

Content that moved the needle in Web3 & fintech

A look at recent projects where strategic content drove real results.

DeFi · Blog Strategy

DeFi Protocol Content Engine

Built a 6-month blog strategy and wrote 24 long-form articles breaking down yield mechanisms, liquidity pools, and governance models for a Layer 2 DeFi protocol.

↑ 180% organic traffic in 6 months
Crypto · Thought Leadership

Exchange CEO Thought Leadership

Ghostwrote a 12-part LinkedIn article series for a crypto exchange CEO covering regulation, institutional adoption, and the future of digital assets.

↑ 100x LinkedIn engagement & 2 conference invites
Crypto · SEO

SEO Content Engine

Supported SEO content efforts for four top crypto news sites, including NFTevening and Cryptoninjas. Delivered over 200 articles covering core concepts across blockchain tech, dApps, and top exchanges and projects.

↑ 100k avg. monthly visits

Featured articles across the Web3 & crypto space

A selection of my published work on CryptoNinjas, NFT Plazas, and other leading publications.

Blockchain
What is a Modular Blockchain? 2026 Explained CryptoNinjas What is Espresso (ESP)? Network, Tokenomics, and Use Cases NFT Plazas
Crypto
What is SUI Crypto? Comprehensive Guide to the SUI Ecosystem NFT Plazas Best Crypto to Mine in 2026: Coins, Hardware, and How to Mine NFT Plazas
Trading & Analysis
How to Read Candlestick Charts: A Complete Guide NFT Plazas Chainlink (LINK) Price Prediction: Forecast for 2026 to 2030 NFT Plazas
NFT & Gaming
BNB Chain Gaming NFT Ecosystem: Activity & Top Projects in 2026 NFT Plazas Ethereum Gaming NFT Ecosystem: Projects, Key Trends, and More NFT Plazas

What clients say

"
Mabel consistently delivered well-researched, high-quality articles on time and always brought a fresh perspective to every piece. Her writing helped grow our audience and establish credibility in a competitive space. If you're looking for a reliable crypto writer who truly understands the industry, Mabel is the one.
Chloe Võ
Content Director, NFTevening
"
Working with Mabel has been an absolute pleasure. She has a strong grasp of blockchain concepts, DeFi, and the ever-evolving crypto landscape, and she translates complex topics into content that's clear, engaging, and accessible to readers at all levels.
Chloe Võ
Content Director, NFT Plazas
"
Working with Mabel felt like having a senior content lead who actually speaks the language of crypto. She understood our audience from day one and consistently delivered ahead of schedule.
Trung Nguyễn
Client Coordinator, TK Ventures

Transparent pricing, no surprises

Every project is scoped clearly upfront. Here's what to expect when we work together.

Blog Content

Blog Post

$750+ / article
  • 1,500 - 3,000+ words, research-driven
  • SEO keyword research & optimization
  • One revision round included
Get started
Deep Research

Whitepaper

$3,000+ / paper
  • 3,000 – 6,000+ words, data-backed
  • Custom narrative arc & structure
  • Two revision rounds included
Get started
Executive Presence

Thought Leadership

$600+ / piece
  • LinkedIn articles, op-eds, or guest posts
  • Voice-matching interview or brief
  • Platform-optimized formatting
Get started
Strategy

Content Strategy

$5,000 / engagement
  • Audience, competitor & keyword analysis
  • Editorial calendar with topic mapping
  • Channel strategy & content briefs
Get started
Flexible

Custom Package

Let's scope it
  • Tailored to your goals & budget
  • Mix of any services above
  • Ongoing or project-based
Let's talk

All prices in USD. Larger scopes and retainer arrangements are negotiable.

Ready to make your Web3 brand impossible to ignore?

Whether you need a whitepaper for your next token launch or an ongoing content partner to own your niche, I'd love to hear about your project.

Get in touch